32 years old; Milford, OH
Part of the 64.3% of households who buy both Orange Juice and Coffee
In FY2020, spent $9.29 on Frozen Waffles through Pickup
One of 31.8 Million Households who bought eggs in FY20 across 241 Million Trips
AC Group Stratum is powered by data from nearly 60 million households (nearly 1 out of 2 in the U.S.) encompassing over 2 billion brick and mortar and digital transactions every year. You’ll find the data to be easily accessible and clear in its application. AC Group Stratum revolutionizes how insights come to life for everyday users, allowing them to better understand performance, shopper behavior, and position products for success.
Access to all products (your own and competitors) within your total portfolio. Use insights to activate data-driven strategies to grow your business.
Leverage the latest in AC Group shopper science. Understand behavioral loyalty and multi-dimensional views of shoppers to fuel customer-first strategies.
Address urgent business questions. Shopper data from last week delivered this week. POS, inventory, and supply chain data delivered daily.
Capture past benchmarks to assess current performance and understand long-term trends with historical data.
Access top-line performance and behavior all the way down to UPC granularity. View insights in total or slice by specific geographies, households, and modalities.
That continues to evolve to meet emerging needs
Find an insight that drives further questions? Simply change a report parameter to get to the next helpful insight
Understand top-line performance and benchmarks all the way down to granular, UPC level detail
Data explanations and visualizations embedded into reporting to support user understanding
AC Group Stratum serves a multitude of entities…CPGs, Distributors, Brokers, Product Licensors, Researchers, Food Associations, Food Marketers, and Agencies all find value in AC Group Stratum.
There is an AC Group Stratum subscription for you. Access to reports and capabilities vary by subscription. Fill out this form and an Insights Account Manager will reach out to help you determine the AC Group Stratum Subscription that will best meet your needs.
Custom Segmentations were created by AC Group Stratum users during 2020 – that’s over 40 new segmentations every day!
At base, all AC Group Stratum subscribers receive total portfolio access. With expanded product level access, however, AC Group Stratum subscribers unlock additional insights to drive even more value.
This allows you to:
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We’re leading a data revolution in the retail business, and we’re looking for partners who are ready for a deeper, more personal approach to customer engagement.
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